First Shenandoah Apple Blossom Festival, May 3, 1924
Winchester, with its long history in the apple-growing industry, chose to honor the beauty and bounty of the apple blossom, beginning in the year 1924. On Saturday, May 3, 1924, the first Festival was a one-day event. To kick off the celebration, the parade assembled at the old fairgrounds just off Fairmont Avenue and marched through the streets of Winchester to the Royal Pavilion on the grounds of Handley High School.
Beginning in 1925, the first of three pageants was professionally produced by the John B. Rogers Production Company and staged on a dais at the fairgrounds. In 1928 the outdoor pageants were moved to the steps and esplanade of Handley High School. The pageant earned a reputation as being one of the most beautiful outdoor extravaganzas in the nation. The festival was suspended during World War II, and resumed in 1946 with its first celebrity grand marshals, Bing Crosby in 1948 and Bob Hope in 1949.
The below previously unpublished photos (dated 1925) from Lewis Reed’s album are what appears to be some of the very first photos of the Shenandoah Apple Blossom Festival held at the old fairgrounds in Winchester, Virginia. As always, click on an image to enlarge and scroll through gallery.
Source: thebloom.com
Good Morning, Jeanne Gartner,
This is a nice series of images from the early days of the Shenandoah Apple Blossom Festival in 1924. Winchester , Virginia is also remembered as the place where Confederate General Stonewall Jackson headquartered and fought in the early days of our Civil War. A beautiful town. We as a nation had a whole lot of tough days ahead , with the Great Depression and WWII coming our way. Your blog continues to be outstanding. Keep sharing and thanks for what you are doing to keep history at the forefront of our awareness. Jonathan (Jack) Richards at Chesterfield, MO.
Good morning Jonathan, Winchester is a very nice town. I attended college there (Shenandoah Conservatory) and have always enjoyed watching the Apple Blossom parade. The floats in the 1924 parade are a far cry from the elaborate floats we have today with high-tech computerized animation! Thanks again for stopping by and leaving your kind comments. ~Jeanne
Jeanne Gartner, Note that the B&O and Pennsylvania Railroad both had float vehicles in the Winchester Apple Blossom Festival parade. Great history and a time very different from today. Carry on.