Tag Archive | reed brothers dodge

November 14, 1914: The First Dodge Car

John & Horace Dodge in one of their 1914 Tourers

Horace Dodge (left rear) and John Dodge (right rear) in “Old Betsy” in front of John Dodge’s Boston Boulevard home, 14 November 1914.

One hundred and one years ago on this date –November 14, 1914 — the very first Dodge car, “Old Betsy”, rolled off the assembly line. On that day, the Dodge Brothers (Horace and John) were photographed riding in the rear seat of the first car to bear their last name. It cost $785, had a 110-inch wheelbase, and was powered by an L-head 4-cylinder engine that proved so reliable it was continued until 1920 with very little modification. Total production for 1914 was a mere 249 touring cars. The following year. Dodge offered a two-passenger roadster which also sold for $785 and the plant went into full production.

According to “The Dodge Brothers: The Men, the Motor Cars, and the Legacy” by Charles K. Hyde, here’s the full story:

The widely accepted history of the initial production of early Dodge Brothers automobiles in November 1914 is at odds with much of the evidence about the earliest Dodge Brothers cars. Automotive historians have thought that the first production car, later named “Old Betsy,” came off the assembly line at the Hamtramck factory on 14 November 1914. Guy Ameel, superintendent of final assembly for Dodge Brothers since the start of automobile production, served as John and Horace’s chauffeur that day. With the brothers in the back seat, Ameel stopped the first Dodge Brothers car in front of John Dodge’s mansion on Boston Boulevard in Detroit and a photographer recorded this important moment.

“Old Betsy” was more likely an experimental prototype car assembled several months before 14 November 1914 and not a production car at all…

The Dodge Brothers began an aggressive advertising campaign to promote their new automobiles and to attract potential dealers to sell their cars. Few people jumped onto the Dodge Brothers bandwagon earlier than Lewis Reed, and not many have lasted longer. Lewis Reed was an enterprising young man who put his future in the fledgling automobile industry. In 1915 he received his franchise to sell Dodge Brothers Motor Cars from John and Horace Dodge; less than one year after “Old Betsy” rolled off the assembly line. Lewis Reed and his brother Edgar, were the first to sell Dodge cars in Montgomery County, Maryland. That made Reed Brothers the oldest Dodge dealership under the same family ownership in Maryland, and one of the oldest in the entire nation.

The Beginning of Dodge | Chrysler Historical Video

Source: “The Dodge Brothers: The Men, the Motor Cars, and the Legacy

Pickin’ a Blog!

Do you watch the History Channel TV show “American Pickers”? Don’t know what a picker is?  Not familiar with the show?  Well, the show follows Mike Wolfe and Frank Fritz as they travel across the country looking for rare artifacts and national treasures.  Hitting back roads from coast to coast, the two men earn a living by restoring forgotten relics to their former glory, transforming one person’s trash into another’s treasure.

And, the television show that’s watched by about 2.7 million people on the History Channel each week picked Reed Brothers Dodge History blog!

The archivist for “American Pickers” found a 1923 photo of Reed Brothers Dodge on our blog and asked permission to use it in one of their upcoming episodes. The image was used in Season 7, Episode 34: “Can’t Catch a Break” when Mike and Frank find an old Dodge Brothers sign. Mike explains a bit of the history of the company and he used the photograph during his explanation.

Below are images extracted from the American Pickers “Can’t Catch A Break” video.

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Reed Brothers Dodge on American Pickers

American Pickers hit Reed Brothers Dodge

Reed Brothers Dodge on American Pickers

Click the link below to view the American Pickers full episode. The actual Dodge Brothers sign segment starts at 18:37.

http://www.history.com/shows/american-pickers/videos/cant-catch-a-break
American Pickers: Can’t Catch a Break

 

History Channel’s American Pickers Hits Reed Brothers Dodge Blog!

American PickersI recently received an e-mail from the archivist for the TV Show “American Pickers” on the History Channel. They found a 1923 photograph of Reed Brothers Dodge on the blog and asked permission to use it in one of their upcoming episodes. The image will be used when Mike and Frank find an old Dodge Brothers sign. Mike explains a bit of the history of the company and he will use the image during his explanation.

Today, I am excited to announce that the episode of “American Pickers” that Reed Brothers Dodge contributed to is scheduled to air this Wednesday, October 21st, on The History Channel at 9:00 EST. The episode’s title is “Can’t Catch A Break.” I hope you can all tune in!

1951 NADA Magazine Feature

In 1947, Reed Brothers Dodge added a separately maintained glass shop in their service department which was equipped to replace all types of automobile glass. In addition to auto replacements, glass was also cut for mirrors and table tops. Another innovation of the repair department was a separate paint and body shop which was located next to the glass shop. Reed Brothers was capable of repairing all makes and models from all manufacturers with factory-prepared paints available to match any color of car.

Below, the November 1951 issue of NADA (National Automobile Dealers Association) Magazine highlighted a special article in the Service section on Reed Brothers Dodge Glass Shop. (click on images to enlarge)

NADA Magazine, Vol. 23, No. 13 November, 1951
Glass Shop Boosts Repair Business by Albert S. Keshen, Staff Correspondent, N.A.D.A. Magazine
Two Brothers Operate This Dealership

NADA Magazine Glass Shop Boosts Repair Business

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Reed Brothers Dodge

Reed Brothers front after reconstruction of Gulf Gasoline station. The concrete ramp on the left led up to the Auto Glass and Body Repair Shop