Reed Brothers Dodge has a long and proud history of welcoming women into its workforce, going back to the company’s earliest years. At a time when female employees were uncommon in the automotive industry, the dealership recognized the skills, dedication, and reliability women brought to the business.

In the 1920s, Reed Brothers Dodge hired women for important administrative and clerical roles. Among the earliest were:

• Evelyn (Beane) Norris, who worked as an Administrative Secretary. Her service to the company was part of a family tradition—her daughter, Evelyn B. Norris, would later join Reed Brothers as a Clerk in 1944.

• Mary Anna (Slater) Beall, a Rockville native and graduate of Richard Montgomery High School, worked as the Bookkeeper for Reed Brothers Dodge. She later married “Bud” Leonard Beall, an employee in the dealership’s paint shop, creating one of many family ties that helped define the company culture.

As the country transitioned out of wartime in the mid-1940s, women continued to hold essential positions at Reed Brothers.

• Evelyn B. Norris, daughter of Evelyn Beane Norris and wife of fellow employee John W. Norris, worked as a Clerk, continuing both her family’s and her husband’s connection to the business.

• Mildred E. (Fraley) Stang began working at the dealership in 1945 as a Stock Clerk in the Parts Department. She was the daughter of Alfred Lloyd Fraley, one of the first auto mechanics at the original Rockville Garage.

Rose (Gloyd) Finneyfrock: A Name to Remember

Rose (Gloyd) Finneyfrock

Few employees made as lasting an impression as Rose (Gloyd) Finneyfrock, who served as an Administrative Secretary and later as an Officer of the company. Her career at Reed Brothers Dodge spanned more than 30 years—placing her among a select group of employees who worked at both the original location at the triangle of Veirs Mill Road and Rockville Pike, and the later site at 15955 Frederick Road.

According to the Montgomery County Sentinel on August 26, 1954, Rose Marie Gloyd married Dudley Wilson Finneyfrock, the son of I. J. Finneyfrock of Olney, further cementing her place in the company’s extended family history.

A Lasting Legacy

These women were not just employees—they were part of the foundation of Reed Brothers Dodge. Their hard work, loyalty, and professionalism helped shape the character of the business across decades. From bookkeeping and clerical work to parts management and leadership roles, their impact is still remembered today.

Reed Brothers Dodge was always more than a dealership—it was a place where people, including generations of dedicated women, helped build something that stood the test of time.